The National Ballet of Canada

Leader of the art department for Canada’s premiere ballet company. I solely create all marketing materials including season brochure, house programme, print and online advertisements, signage, subscriber collateral (tickets, invoices, brochures, postcards, etc.). Additionally, I work with the fund development department to produce their materials: proposals, reports, annual report and support for gala including print (invitations, signage) and web collateral. Provide regular contributions, including updates, conceptualization and art direction, to departmental weekly meetings for marketing and development initiatives. Manage collateral approval process and monitor corporate branding and graphic standards to ensure compliance with the ballet’s style guide.

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